No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Top Insights
Marketing Doctor Ranks No. 85 on Inc. Magazine’s List of the Northeast Region’s Fastest-Growing Private Companies
Marketing Doctor had a two-year revenue growth of 197%.
Optimize Your Ad Formats and Transform Business Results
When it comes to online advertising, not all ad formats are equal. Each format has unique characteristics, benefits, and limitations.
Inside The Big Game: Top 10 Insights from Paid Media Pros
The Big Game: an annual spectacle that’s as much about football as it is a crucible for the most cutting-edge advertising.
More Insights
Why Your Media Agency Needs to Understand Your Business Goals
Your media partner should be asking, “How does the media strategy we’re proposing fit into our client’s broader plans?”
Media Buying for eCommerce: Best Practices and Tips
Find essential best practices and tips every marketer should know to optimize their media buying efforts for eCommerce campaigns.
Repetition or Irritation? Understanding Ad Frequency
Does the repetitive ad approach truly benefit your brand, or does it have unintended consequences?
The AI Democracy: OpenAI’s Dev Day Announcements
How do the Dev Day announcements relate to the advertising and paid media industry?
Privacy Engineering in Paid Media
In digital media and analytics, data privacy is nothing new, but it is a topic that is constantly evolving and increasingly nuanced.
What is Performance Creative?
The best way to BUILD a brand to sustained success is when creative and media work hand-in-hand.
Linear vs. Streaming TV Advertising
It’s crucial to understand the opportunities and differences between linear TV and streaming TV advertising.
Marketing Doctor Ranks on Adweek’s Fastest Growing Agencies Global List for Third Year
We are ranked #5 in the media category.
From Phone to Out-of-Home: TikTok’s Latest Frontier
As channels like TikTok expand their paid media capabilities, it’s critical that your paid media team knows all emerging offerings.
Your Non-Political Campaign is Affected by the Election
No matter your brand, industry, or message, your campaign will be impacted by the election season.
The Variations Era: Advertising Lessons from Taylor Swift
What do Taylor Swift and successful paid media campaigns have in common? Variations!
Lights, Camera, Strategy: How Paid Media Evolves During Industry Strikes
What impact do industry strikes have on platforms, media plans, and advertising strategies?