MEDIA INSIGHTS

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Marketing Doctor is One of the 50 Fastest Growing Women-Owned Companies Globally for Third Year in a Row

The Women Presidents Organization (WPO), in collaboration with JPMorgan Chase Commercial Banking, released the 16th annual ranking of the 50 Fastest Growing Women-Owned/Led Companies.

Privacy-Centric Measurement: Ushering in the AdTech 2.0 Era

Don't just wait and see. With the industry at a crossroads, now is the time to educate your team on updates from major industry players and keep your current digital measurement strong.

4 Steps to Recession Proof Your Media Spend

Are you thinking about slimming down your advertising budget during a recession? According to the World Federation of Advertisers (WFA) and Ebiquity, 29% of the world’s largest advertisers plan to slash ad dollars in 2023. Cost-efficient media buying counts more than ever.

The CMO’s Guide: 5 Ways to Assess Your Media Buyer’s Data Strategy

63% of marketers are under significant pressure to drive revenue growth and prove it using advanced, channel-specific media attribution. No big deal, right? With the right data strategy, it may be more achievable than you think.

Adam Moreau joins the Marketing Doctor Management Team

Marketing Doctor, Inc., one of the fastest-growing media planning and buying agencies in the world, welcomes Adam Moreau of Monson, Massachusetts to its management team.

Does Your Media Buying Agency Have Your Back?

Every company deserves the “perfect-fit” media agency: one that will partner seamlessly in their workflow, offer consistent and meaningful insight, and creatively use their years of expertise to help the company thrive...

Traditional Media Attribution: It Exists!

Media attribution is the process of tracking which media channels have impacted your customer engagement and bottom line, then attributing each touchpoint within the customer journey back to individual channels.

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